By Meghna Deshraj

May 20, 2022

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There are various ways that you can use Instagram on your PC. You can download the official app or use one of the many unofficial apps. You can also use a web browser such as Chrome, Safari, or Firefox.

The official app is the best way to experience all that Instagram offers. However, it is not available for PCs. The app is only available for smartphones and tablet operating systems which doesn’t entirely negate the benefits, especially if you’re in a professional situation.

Here are some of the key points about why Instagram is a great tool and why using a PC is the way to go:

Instagram: A Quick Overview

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Instagram is a social media platform that allows users to share photos and videos. The app is available for free on iOS and Android devices. Instagram has over 800 million monthly active users.

There are two types of profiles you can have on Instagram and two entirely different advantages.

Personal Profiles:

Assuming you want to use Instagram for your personal life, there are a few key advantages:

  1. You can connect with friends and family who might not be on other social media platforms.
  2. You can share photos and videos of your life with ease.
  3. You can follow celebrities, athletes, and other public figures to get a behind-the-scenes look at their lives.

It’s a much more relaxed and fun approach and is often less focused on earning money.

Image Source: Giphy

Business Profiles:

If you’re looking to use Instagram for business, there are a few key advantages:

  1. You can connect with potential customers who might not be on other social media platforms.
  2. You can share photos and videos of your products or services with ease.
  3. You can create and share sponsored posts to reach a wider audience.

Instagram is a great way to connect with customers and promote your business, and it offers various approaches to help you grow.

Why You Should Use Instagram On A PC

PC is one of the most preferred devices for online activities. The primary reason for this is the big screen that offers a better experience while performing any kind of activity, browsing, watching videos, or even playing games.

Another essential factor that makes a PC a better choice than a smartphone is the keyboard. With a physical keyboard, you can type faster and avoid making mistakes.

Similarly, when using Instagram for a business, a PC is a much better option than a smartphone.

How To Make The Most Of Instagram On PC?

Being part of the brand ‘Meta,’ which also owns Facebook, there is plenty of integration between the two platforms. 

If you have a professional account, it’s a good idea to link your Facebook through Business Manager, which allows you to post and schedule from your PC. This is a great way to organize your content and ensure that your audience sees a consistent flow of information from you.

Having quick sign-in options can help get work done on your computer faster. If you’re using Google Chrome, you can use the ‘sign in with Google’ option, which is available on the Instagram login page. This will automatically fill in your email address and password for you so that all you need to do is click ‘login.’

If you don’t have a Google account, you can also use the ‘sign in with Facebook’ option. Once you’re logged in, you’ll be taken to your profile page, where you can start browsing through the different sections.

The first thing that you should do is go to your settings and make sure that everything is set up the way you want it to be. This includes your privacy settings, account information, and push notifications.

Once you’ve done that, you’re ready to efficiently use Instagram on PC!

Tips For Organizing Instagram On Your PC

Instagram is a beautiful tool for growing your business, but things can get a little overwhelming with all the free trials, services, and content you need to use. So here are a few tips to give you a hand while keeping things tidy and organized:

Add Chrome Extensions

A great tip is to use a Chrome extension like ‘Instagram for Chrome.’ This will allow you to have a dedicated Instagram window open in your browser to quickly flip between it and other tabs.

Another extension that can be really useful is ‘Save to Instagram.’ This allows you to save photos and videos from your feed so that you can view them later or even repost them.

Use Bookmarks:

If you want to keep track of specific profiles or hashtags, then use the bookmarking feature. This way, you can quickly access them without searching for them every time.

Break your bookmarks down into different folders for different categories. For example, you could have a folder for customers, one for competitors, and one for influencers.

Create Folders On Your Desktop:

Having a great filing system is key to staying organized. So, create different folders on your desktop for different types of content. For example, you could have a folder for images, one for videos, and one for content design.

This will make finding the content you’re looking for quickly and efficiently more accessible. It can also be a good idea to have separate folders for content that you have finished creating and are yet to edit; you can keep track of your workflow.

Develop A Comprehensive Content Schedule

Developing a content schedule can be much easier when you have a sound filing system worked out on your computer. This will help ensure that you regularly post fresh and engaging content for your audience. It can take a lot of time and effort to capture stunning photographs, so it’s essential to make sure that you’re using your time wisely.

Creating a schedule can help you become more strategic with your sharing content. For example, if you know that you have a big event coming up, then you can start planning out your content in advance so that everything is ready to go when the time comes.

This will save you time, but it will also help keep your followers engaged as they will know when to expect new content from you.

Utilize The Full Potential Of Instagram Insights

Instagram insights is a great way to track your performance and see how well your content is doing. When using Instagram on your PC, you can have the insights tab open in a separate window to quickly refer to it while you’re working.

This data can be precious as it can help you understand what kind of content resonates with your audience and what isn’t. You can then use this information to adjust your content strategy accordingly.

Instagram insights will also show you the best times to post when your audience is most active. This is valuable information as it can help you ensure that your content is being seen by as many people as possible. Having the information as visible as possible on a large PC screen is a fantastic way to make the most out of the visual.

Image Source: Giphy

Now that you know a few ways to organize and optimize your use of Instagram on PC, it’s time to get started! The tips we’ve shared should help you begin using the platform more efficiently and effectively.

Remember to utilize the full potential of Instagram Insights to track your performance and understand what content is resonating with your audience. Use this information to develop a strong content strategy that will keep your followers engaged.

Photo by Austin Distel

About the author 

Meghna Deshraj

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